Orangina: Lilac

Orangina: Lilac

Naturally Juicy.

Advertising Agency: FFL Paris, France
Executive Creative Directors: Fred & Farid
Art Supervisors: Feng Huang, Thomas Raillard, Jerome Laan
Art Director: Nanaë Hassaku
Advertiser’s Supervisors: Hugues Pietrini, Marie-Laure Trichard
Art Buyer: Camille Guerrier
Illustrator: Antoine Helbert
Making and Retouching: Julie Poigneau

Your rating: None Average: 1.7 (15 votes)

Comments

This campaign is absolute tripe. I would be ashamed to have this come from my agency. The only one who made out like a bandit here was the illustrator. good on him.

I totally agree. And doing 20 of them doesn't compansate for it being shite

naturally boring

I hate this campaign, but i kind of love it.
micorazontusmanos.blogspot.com

everartz's picture

wow! too many ads.. wow! too much yellow!...im dizzy and this campaign isnt worth creating tonz of!!

Well, the film looks controversial, some people like it, some people don't. But the press campaign is horrible for everybody, don't you think so?!?

the vid they did is great though, gets people talking

It's a weird campaign for both positioning and execution - great in the tv, btw.
Apparently some strange feeling comes out when you mix sexy animals and orange juice... which is not necessarily bad though.
Brave client.

This would win BIGGEST CAMPAIGN OF THE YEAR.

"Bowww Wowww"

This is one big stupid bullshit unless I'm missing something here... I don't wanna be rude but I would really like to know what shit they were smoking...

Illustrations are nice though...

are we going back to the psychedelic era?

Amit's picture

Ah finally the last ad of the lot! How happy it makes me. I thought the boredom would never end.

Sometimes .... I HATE ADVERTISING.

waqar ahmed riaz

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options