Oral-B: Search, Chicken

Advertising Agency: Publicis, Brazil
Creative Director: Hugo Rodrigues
Creative Director / Art Director / Copywriter: Leo Macias
Producers: Rita Vilarim, Thiago Loureiro, Emerson Russo
Photographer: Maurício Nahas
Illustrator: Boreal
Account manager: Joao Paulo Hessel

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certaintly's picture
4060 pencils

clever, but it just seems too off-brand and the execution seems to fall flat.

it is clever though

Peter Frank's picture
Peter Frank
532 pencils

I do not agree. Not clever because there are a lot of places selling chicken in one area.

certaintly's picture
4060 pencils

mmm, i think that's being a bit too literal. if this ad is bad, it's not because of that reason.

dearturki's picture
311 pencils

first thing comes across is this ad made for an CSR communication. like "No hate".

kleenex's picture
25526 pencils

They have a concept, but a very horrible one.

TheAwesomeGuy's picture
10 pencils


Mr.Yoda's picture
16 pencils

seen this before

alex razzaghi's picture
alex razzaghi
230 pencils

The idea would make a better dentist ad/

Ex: Don't be such a checking and making appointment.

I'm not a fan of the expressions on the faces.

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