Oral-B: Babies, 3

Oral-B Stages. For you to brush your baby’s teeth.

Advertising Agency: Publicis, Sao Paulo, Brazil
Chief Creative Officer: Hugo Rodrigues
Creative Director: Leo Macias
Art Director: Antonio Correa
Copywriter: Luis Felipe Figueiredo
Photographer: Marcos Lopez
Retouch: Arizona

Published: 
May 2012

12 comments

Ad Analyst's picture
Ad Analyst

Very UGLY campaign. Art direction according to me is not only about taking care of Principles of design but also the over all beauty of message.

GrumpyArtDirector's picture
GrumpyArtDirector
858 pencils

Creepy.

gonndo's picture
gonndo
1094 pencils

Baby's teeth are sensitive, this doesn't show that at all.
It looks like a bad result of "Honey, I shrunk the kids" or something...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

Guillermo Meza's picture
Guillermo Meza
171 pencils

no

salil.sharma's picture
salil.sharma
2428 pencils

some thing new & different from other
good art direction & execution

Designer Don't Do Different Things
They Do Things Differently

chamindarathnayake's picture
chamindarathnayake
377 pencils

poor baby......

Chaminda Rathnayake

somecopywriter's picture
somecopywriter
1113 pencils

Ew...these freak me out. No stars.

kleenex's picture
kleenex
41102 pencils

What wacko disease do these baby's have???

angeyates's picture
angeyates
127 pencils

weird!!!

Milan Solanki's picture
Milan Solanki
992 pencils

no parents would brush the teeth of this little a baby

Fernando Fernandes's picture
Fernando Fernandes
1409 pencils

O papel da propaganda é essa chorar de primeira assim será mais fácil de lembrar!

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