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Optics Schilling: Pill

Optics Schilling: Pill
Your rating: None Average: 4.2 (20 votes)

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Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Director: Fernando Cuevas
Art Director: Gonzalo Muñoz
Illustrator: Gorila Studio
Account Manager: Alexis Sfeir

18 Comments

wildbore's picture 753 pencils
wildbore | Mon, 2010-03-08 02:28

hmmmmmmmm!?

everartz's picture 7590 pencils
everartz | Mon, 2010-03-08 02:49

it is funny!! i like it

| Everartz |

thedesignaddict's picture 4359 pencils
thedesignaddict | Mon, 2010-03-08 02:55
7

It took me a second, but I like it. Clear benefit.

satrianee's picture 3782 pencils
satrianee | Mon, 2010-03-08 05:28
7

firs i saw two golf clubs and a ball

perhaps i need shilling help :)

second_creator's picture 668 pencils
second_creator | Mon, 2010-03-08 06:11

no

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

pulchinela's picture 884 pencils
pulchinela | Mon, 2010-03-08 08:12
5

Its hard to get it.

Phil Lestino's picture 1446 pencils
Phil Lestino | Mon, 2010-03-08 08:58

Not very good...why a tablet??

miko1aj's picture 2712 pencils
miko1aj | Mon, 2010-03-08 10:12
8

Excellent idea. Just great. It's extremely hard have such idea occurred. Simple and striking to the point. Very billboardish. Minus is that it doesn't need a three executions perhaps.

http://www.mixcloud.com/miko1aj/

Dzsoi's picture 4985 pencils
Dzsoi | Tue, 2010-03-09 13:37

It helps you to find things? Or what is the concept?

miko1aj's picture 2712 pencils
miko1aj | Wed, 2010-03-10 04:18

Magnifies and sharpens probably which is supported by striking metaphor of stretched sling. You almost can feel that an object will hit You in a face in a minute.

http://www.mixcloud.com/miko1aj/

mikeelrapido's picture 1943 pencils
mikeelrapido | Mon, 2010-03-08 16:51

Very good.

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

ZAPATABLOOD's picture 30 pencils
ZAPATABLOOD | Mon, 2010-03-08 22:37

Nice art. Good -not excellent, only good- concept

salamandos's picture 1843 pencils
salamandos | Tue, 2010-03-09 04:38
1

makes no sense

perromalo's picture 429 pencils
perromalo | Tue, 2010-03-09 06:13

I like the execution, but I find that you need to see the other three in order to undestand the concept. It's just my opinion.

ek kanya's picture 814 pencils
ek kanya | Tue, 2010-03-09 06:47

??? ok...

am an advertising junkie | read my flog at http://www.desicreative.com/forum

kgeiger's picture 6642 pencils
kgeiger | Fri, 2010-03-19 06:44

I like this series of adverts. I got the point immediately. But then agian, I may need a pair of glasses...

cruzialx's picture 194 pencils
cruzialx | Tue, 2010-03-23 02:07

now I could see the 5mg label :D

Ed Rapport's picture 714 pencils
Ed Rapport | Fri, 2010-03-26 23:02

it took me a minute to figure this out to be eyeglass frames. thought it was 2 golf clubs and an aspirin.

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