Ópticas Schilling: November

Not always what you see, is really what it is.
Shibuya Statement November 5th, 10:16 pm

Advertising Agency: Unitas/RNL, Santiago
Executive Creative Director: Pancho González
Creative Directors: Francisco Rojas
Art Director: Francisco Rojas
Copywriters: Armando Macchi, Javier Espinoza

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3 comments

alexander_bickov's picture
alexander_bickov
3279 pencils

Low budget ad :)

Guest's picture
Guest

REALLY GOOD. LIKE THE ART, SOMETHING FRESH AND EYECATCHING IN ITS OWN WAY. COPY WRIING IS REALLY BAD

PERP's picture
PERP
433 pencils

However.. what I see here is exactly what I get.
I believe I've herd a scream in the back.. was that the concept of this brand communication or just my glimpse of consumer feeling mistreated? Hum..

.: look for the green giant on the label :.

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