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Talent

Agency Network: 
Published/Aired: 
February 2012
Description: 

Print advertisment created by FCB, Venezuela for Optica Caroni, within the category: Professional Services.

See Things Clearly!

Advertising Agency: Draftfcb, Caracas, Venezuela
Creative Director: Exequiel Rodriguez
Art Director: Maik Gassán
Copywriters: Sydney Reyes, Janet Marilyn Hernández, Gabriela Gamboa

Comments (8)

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Highest Rated

salil.sharma's picture
salil.sharma
Activity Score 2428

GOOD TRY
BUT LOOKING SNELLEL CHART

Designer Don't Do Different Things
They Do Things Differently

zen_cah's picture
zen_cah
Activity Score 72

nice concept but bad copy.

salil.sharma's picture
salil.sharma
Activity Score 2428

GOOD TRY
BUT LOOKING SNELLEL CHART

Designer Don't Do Different Things
They Do Things Differently

The T.'s picture
The T.
Activity Score 373

... uhm jearp! that is the gag!

ZeSheep's picture
ZeSheep
Activity Score 174

I think he just on an pencil collectin spree

almasnazeer's picture
almasnazeer
Activity Score 157

Old, worn and torn concept
and awful copy.

penny'sworth's picture
penny'sworth
Activity Score 110

Overused idea and the copy is irrelevant to the idea.

BTW - Did the client pick both campaign ideas? The 'Eye chart' and the 'big object' idea? They are both very different.

Nurse Bell's picture
Nurse Bell
Activity Score 156

This campaign reminds me of the old 'wanking makes you blind' joke. I also agree with Penny'sworth, did the client run both of these campaigns or is it spec work for award shows week at the agency?

vlads's picture
vlads
Activity Score 541

nice concept but bad joke.

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