Keeps them soft.
Advertising Agency: McCann Erickson, Mumbai, India
Creative Director: Prasoon Joshi
Copywriter: Pk Anil
Art Director: Kapil Tammal
Photographer: Shekawat Hs Photography
Illustrator: Nandakishore
Published: December 2007
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13 Comments
boring
So boring.
Your clothes will feel cold, damp, heavy and stiff, and will be great to use a subjects in stop frame animation. Plastecine is malleable, not soft. Not an appropriate metaphor.
Couldn't have said it better. Imagine a big flat piece of clay around your body, eeeeeeeeeewwwwwwwwwww! And besides from being an inappropriate metaphor the clay model looks childish with the pushpins. Not good, you're fired!
The concept is there, just the execution not convincing enough. It has potential to develop better.
You're probably the first person ever to use the word "malleable" in their comment. Congratulations!
Oh, and I totally agree with you.
'm not getting it
http://jazarah.net/
WTF?
IF I HAVE AN ONIDA MY CLOTHES WILL BECOME LIKE THAT?
SORRY, I'LL KEEP MY WHIRPOOL!
MJ
Prasoon you should be stripped of your designation
and your clothes. Stick to Lungi and Hindi.
fail!
great use of clay/pasticine.....nothing else
tanvir
its pooor