Onida Mobiles: Girlfriend

If you're on the phone, you're not watching the road.
Issued in public interest by Onida Mobiles

Advertising Agency: McCann Worldgroup, Mumbai, India
National Creative Director: Prasoon Joshi
Executive Creative Directors: Rahul Mathew, Akshay Kapnadak.
Creative Directors: Kapil Tammal, O.R. Radhakrishnan
Art Directors: Kapil Tammal, Pramod Chavan.
Copywriter: Rahul Mathew
Photographer: Loh lin shan, Michael Loh
Digital Retouching : ImageRom, Malaysia
Published: 2010

18 comments

time_traveler's picture
time_traveler
49 pencils

maybe you are watchin da road. but you are not focused while on da phone...

Nude Copy's picture
Nude Copy
1054 pencils

sorry..i knw a team under prasoon joshi can do better

ignitionspark's picture
ignitionspark
212 pencils

Good concept!

jayaraj's picture
jayaraj
27 pencils

decent creative. can definitely be better.

K Jayaraj

http://woc.in/

jayaraj's picture
jayaraj
27 pencils

decent creative. can definitely be better.

jayaraj

K Jayaraj

http://woc.in/

strokerjohn's picture
strokerjohn
9 pencils

For me, a bit more thought and polish on the final execution wouldn't go a miss. This one looks the worst of the series, overall, below average, should do better

Klidesign's picture
Klidesign
209 pencils

And if you're not watching the road, good things will happen to you!

Scary how you got away with this...

mikeelrapido's picture
mikeelrapido
1929 pencils

Nice idea, byt visual it's not too clear.

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

pointman's picture
pointman
48 pencils

http://adsoftheworld.com/media/print/cellucom_colleauge... Here is a link to 1 of 3 ads I worked on in 2009.

HappyHour's picture
HappyHour
2381 pencils

Similar thought, but it's a pretty obvious strategy for this brief. Very highly doubt it's ripped off.

esteb's picture
esteb
673 pencils

Similar?
It's the same.

Like the concept.

pointman's picture
pointman
48 pencils

http://adsoftheworld.com/media/print/cellucom_colleauge... Here is a link to 1 of 3 ads I worked on in 2009.

shahidali's picture
shahidali
4069 pencils

nice car

shahid

luispiter's picture
luispiter
2756 pencils

i love the concept...

mitali prasad's picture
mitali prasad
458 pencils

i kind of liked the concept of the ad., especially this ad.

kleenex's picture
kleenex
37456 pencils

I like them all.

Lazarus's picture
Lazarus
1536 pencils

Kind of okay.

LeeMoh's picture
LeeMoh
424 pencils

Ads play me déjà vu

Log in or register to post comments