Omo Detergent: Mud

Omo. Dirt is good.

Advertising Agency: Neogama BBH, São Paulo, Brazil
Chief Creative Officer: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Fabio Astolpho
Copywriter: Eduardo Andrietta
Photographer: Eduardo Rodrigues
Illustrator: Iran Alves da Silva

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8 comments

paumarques's picture
paumarques
1314 pencils

felicitats Neogama! és molt maca tota la campanya. I el concepte!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture
Guest

dirt is not good

silvi's picture
silvi
4172 pencils

Lately, all the soap brands uses the same concept: let the children be dirt. Be more creatives, please!

Dzsoi's picture
Dzsoi
5268 pencils

Good point.

Roger Keynes's picture
Roger Keynes
5497 pencils

Better.

Will Think for Salary

AssassinX's picture
AssassinX
1329 pencils

This is better than the contemporary painting one.

Guest's picture
Guest

Normal

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