OMO: Clay

Omo. Dirt is good.

Advertising Agency: Neogama BBH, São Paulo, Brazil
Chief Creative Officer: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Fabio Astolpho
Copywriter: Eduardo Andrietta
Photographer: Eduardo Rodrigues
Illustrator: Iran Alves da Silva

Published: 
September 2010

12 comments

paumarques's picture
paumarques
1312 pencils

Espectaular art i concepte!

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture
Guest

Not the same. No where close. Please don't trash others work without good cause.

Phil Lestino's picture
Phil Lestino
1684 pencils

Dirt is good was a campaign in UK quite a few years back and ~I think it was for OMO then.

Marlus Lau's picture
Marlus Lau
1808 pencils
Guest's picture
Guest

this is done for surf excel ' dirt is good '

kondensofke's picture
kondensofke
336 pencils

nice!

capywriter's picture
capywriter
5509 pencils

I guess this is ice cream, not clay...

Roger Keynes's picture
Roger Keynes
5498 pencils

Cute twist but not 'dirty' enough.
Just looks like Play Dough.

The Jobless Writer
Will Think for Salary

Guest's picture
Guest

the line doesn't go with the visuals ....... plus.......the whole idea ..of "dirt is good" has been copied from a very hit indian campaign for Surf Excel Detergent....even the logo....!!!! Too Bad.....!

Guest's picture
Guest

What kind of brand has the name Omo? Sounds so gay!

Guest's picture
Guest

superrrr

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