Omo: Bugs

Advertising Agency: Naked Australia
Creative Directors: Sesh Moodley, Paul Swann
Art Directors: Sesh Moodley, Kelly O'Rouke
Copywriters: Sesh Moodley, Paul Swann
Photographer: Chris Barlow
Via: Bestadsontv

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25 comments

atb2005's picture
atb2005
13567 pencils

Wonderful idea. Engaging and on point.

update: too bad they seem to have "borrowed" the idea (see Vizir post below); 2 stars less

R U serious's picture
R U serious
405 pencils

Acceptable in the 80's

Say my name, say my name...

Davai's picture
Davai
608 pencils

Right

everartz's picture
everartz
7611 pencils

and even if this is acceptable in the 80's, does it make it less of a good idea? in advertising you should find the good remarkable solution with the least costs.. and it happened here in this ad

| Everartz |

alexander_bickov's picture
alexander_bickov
3279 pencils

Well done

Hiperion's picture
Hiperion
3138 pencils

80´s style...

atb2005's picture
atb2005
13567 pencils

What's so 80's about it?

checkhill's picture
checkhill
465 pencils

FYI those are not butterflies, they are moths, perfect one imo, lovely idea, nice execution, im not sure about he street light, but no other way to make the idea clearer i assume :) now i realised that the street lights kinda weird, like an industrial size street light lol.

Bundy Agency's picture
Bundy Agency
597 pencils

Agree this is a little 80's ish

but they did do a good job on converting it to an earth hour topical ad

http://www.campaignbrief.com/2010/04/nakeds-persil-cleans-up-march.html

Dadaism's picture
Dadaism
161 pencils

Nice idea! Need to work on DI and art direction.

The street-lamp looks so weird. There's hell lotsa great looking street photo in stock....

rajesh_keyaar's picture
rajesh_keyaar
236 pencils

good

ambareesha's picture
ambareesha
255 pencils

good

- @mbi

mikistefanoski's picture
mikistefanoski
195 pencils

for a moment i thought its original..

jessehow's picture
jessehow
37 pencils

would have preferred a better art direction. but nice idea! :)

CurryJ's picture
CurryJ
955 pencils

Fresh (pun intended) approach...good

================================================
I think; therefore I am

quokkies's picture
quokkies
251 pencils

simple nice.

beingofageoldgrace's picture
beingofageoldgrace
335 pencils

very first idea

Jon-Paul Mountford's picture
Jon-Paul Mountford
889 pencils

Tis very grainy thing but in general nice enough.
I'v never seen a lamppost that short though

Adaddicted's picture
Adaddicted
3435 pencils

Thank you for enlightening, I'll change the brand.

withalltherespects

perromalo's picture
perromalo
429 pencils

easy to understand. Not bad.

smartbox's picture
smartbox
177 pencils

Not bad ok, but DONE!!!!

bi_sign's picture
bi_sign
262 pencils

old

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