Olympus Mju Tough 8000: African
Beautiful shots at 33ft underwater.
Advertising Agency: Krakatua, Kuala Lumpur, Malaysia
Executive Creative Director: Lim Eng Seong
Creative Director: Lam Wai Cheong
Art Director: Wong Yien Keat, Aw Sei Wei
Copywriter: Vincent Edwin
Published: August 2009



16 Comments
He-he, nice :)
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Where´s the skin texture on her face? Looks like a painting.
absolutely, and this quality is from a reflex shot.
Are they really under water?
like it, the shot its that good its like above water
http://quodavid.blogspot.com/
Trust me she is not in water! Come on if your going to sell the product as an underwater camera at lest use it underwater...not in a studio with photoshoped bubbles.
DONE
No ooootra veeez...
Chief Creative Director Nexus BBDO
over-promised product.
simplified ad
at lest in this one they have managed to get over the problem of static hair by using towel
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~ Quite obviously, I have gathered no moss ! ~
smart. but someone underwater looks diferent..
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why take a picture under water if you want it to look like above it??? doesn´t make sense.
the awfulness of this campaign is they didn't even try to make the underwater shot look realistic.
yep, here:
http://adsoftheworld.com/media/print/blu52_kids
Her teeth look over-worked.
.: look for the green giant on the label :.