Olympus Mju Tough 8000: African

Beautiful shots at 33ft underwater.

Advertising Agency: Krakatua, Kuala Lumpur, Malaysia
Executive Creative Director: Lim Eng Seong
Creative Director: Lam Wai Cheong
Art Director: Wong Yien Keat, Aw Sei Wei
Copywriter: Vincent Edwin
Published: August 2009

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16 comments

alexander_bickov's picture
alexander_bickov
3279 pencils

He-he, nice :)

Marlus Lau's picture
Marlus Lau
1806 pencils

Where´s the skin texture on her face? Looks like a painting.

jazzkolnikov's picture
jazzkolnikov
8 pencils

absolutely, and this quality is from a reflex shot.

silvi's picture
silvi
4172 pencils

Are they really under water?

quodavid's picture
quodavid
734 pencils

like it, the shot its that good its like above water

J Designer's picture
J Designer
2420 pencils

Trust me she is not in water! Come on if your going to sell the product as an underwater camera at lest use it underwater...not in a studio with photoshoped bubbles.

Chori Arg's picture
Chori Arg
173 pencils

DONE

Javier Ramírez's picture
Javier Ramírez
1245 pencils

No ooootra veeez...

Chief Creative Director Nexus BBDO

hagemony's picture
hagemony
335 pencils

over-promised product.

KESHAV's picture
KESHAV
149 pencils

simplified ad

rolling.stone's picture
rolling.stone
2740 pencils

at lest in this one they have managed to get over the problem of static hair by using towel

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~ Quite obviously, I have gathered no moss ! ~

mikeelrapido's picture
mikeelrapido
1929 pencils

smart. but someone underwater looks diferent..

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Guest's picture
Guest

why take a picture under water if you want it to look like above it??? doesn´t make sense.

Guest's picture
Guest

the awfulness of this campaign is they didn't even try to make the underwater shot look realistic.

Wordnerd's picture
Wordnerd
6662 pencils
PERP's picture
PERP
433 pencils

Her teeth look over-worked.

.: look for the green giant on the label :.

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