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Couple, 1

Agency: 
Published/Aired: 
April 2010
Description: 

Advertising Agency: age., Sao Paulo, Brazil

Print advertisment created by age., Brazil for Olla, within the category: Health.

Please use condom.

Executive Creative Director / Creative Director: Carlos Domingos
Art Directors: Henrique Mattos, Andre Fukumoto
Copywriters: Daguito Rodrigues, Charles Faria
Illustrator: Techno Image

Comments (15)

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Highest Rated

jessehow's picture
jessehow
Activity Score 37

creative, but i don't like how it implies that ugly people should not have children. i, for one, do not admire creativity that hinges upon discrimination.

atb2005's picture
atb2005
Activity Score 13557

Please use condom because your kids won't be pretty? lol Funny, but still. What if some of Olla's customers look like that? Not sure about this approach.

raavigeorgian's picture
raavigeorgian
Activity Score 2444

if that's the thought behind the campaign, it's really good

crashandburn's picture
crashandburn
Activity Score 55

Ah, now i get it. Thanks to atb2005. Lol.

meraj's picture
meraj
Activity Score 216

@ abt2005 :okay if thats the message ..then its really hit the humor very well.....even though lil bit confusing for understand the message of it according to the way the copywriter tried to.

jessehow's picture
jessehow
Activity Score 37

creative, but i don't like how it implies that ugly people should not have children. i, for one, do not admire creativity that hinges upon discrimination.

Temple's picture
Temple
Activity Score 11337

Ok, now stupidity and juveline creativity has hit a new bottom and it's called age, Sao Paolo Brasil.

R U serious's picture
R U serious
Activity Score 416

This campaign is nazi.

Say my name, say my name...

andyStock's picture
andyStock
Activity Score 666

Not good - I imagine that a lot of Olla's customers will not be the best looking, and I don't know if this is the best way to advertise to them? Also, is the ad saying that if you are good looking you don't need to use a condom?

And besides, if ugly people didn't have children we wouldn't have footballers such as Wayne Rooney, Lionel Messi or Ronaldinho!!

luispiter's picture
luispiter
Activity Score 2756

jajajjajaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaajajajjajjajajajaaaaaaaaaaaaaaaaaaaaaaaajajajajjaaaaaaa

Guest's picture
Guest

sorry dude u should use these condoms either.....

Hibon's picture
Hibon
Activity Score 3736

Stupid ad.... descriminating people is "junk brain thinking".

Simple ideas are the best !

Hibon's picture
Hibon
Activity Score 3736

And because of this ad Brazil is going to loose the World Cup...jajajaaaaaaaaaajajaaaaaa (funny?)

Simple ideas are the best !

dthlb72's picture
dthlb72
Activity Score 545

I think it implies that anybody can have sex no matter who their partner is... as long as it's fun.
and being that it has a hidden message discouraging unwanted pregnancy due to their looks / unwanted circumstances..... - spicy!

Guest's picture
Guest

This is low common denominator advertising/media at it's most pernicious. Racism is an acknowledged, widely understood no-no. But this sort of stuff is supposed to be ok. Is that right? WRONG!

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