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Stupid weirdo

Published/Aired: 
August 2009
Description: 

Print advertisment created by Wieden + Kennedy, United States for Old Spice, within the category: Health.

Residue is evil. Stop it.

Advertising Agency: Wieden + Kennedy, Portland, USA
Executive Creative Directors: Susan Hoffman, Mark Fitzloff
Creative Directors: Eric Baldwin, Jason Bagley
Art Director: Eric Kallman
Copywriter: Craig Allen
Photographer: Chris Buck

Comments (8)

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Highest Rated

bknowlden's picture
bknowlden
Activity Score 3647

Look at the rack on that dude...

bknowlden's picture
bknowlden
Activity Score 3647

Look at the rack on that dude...

Guest's picture
Guest

ouch...

Blashyrkh's picture
Blashyrkh
Activity Score 32882

Great execution. Horrible concept.

lucdesaulniers's picture
lucdesaulniers
Activity Score 1145

Horrible art direction, horrible photoshop, and horrible ad. Can I meet the client that actually approve this? He should be on the hot seat, not the agency.

sirvan's picture
sirvan
Activity Score 29860

Wieden? Really?

+++

"I love some things, and don't love some other things."

Reality Check's picture
Reality Check
Activity Score 2539

Not "Wieden." Wieden + Kennedy.

Anyway, that's why ad agencies like W+K are important: They're brave, they're risk takers, and advertising needs more of them.

Kudos to this campaign.

Bravo.

Encore.

Guest's picture
Guest

The campaign has definitely gotten the message across. Everyone knows what the stuff is under the arm. Just never thought about it that way.

Guest's picture
Guest

Another racist ad by old spice

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