Old Spice: Arms, Boxer

Pure man scent

Advertising Agency: Proximity, Santiago, Chile
Executive Creative Director: Marcelo Con
Creative Director: Fernando Cuevas
Art Directors: Rodrigo Portales, Alexis Ávalos
Copywriter: Fernando Cuevas
Photographer / Retouching: Bside
Account Managers: Matias Brown, Natalia Rosati

Published: 
October 2012

3 comments

pierrelastname's picture
pierrelastname
2869 pencils

nothing new

mark3r's picture
mark3r
1949 pencils

I agree it's nothing innovative but it works. Solid art direction.

mitali prasad's picture
mitali prasad
458 pencils

i dint; get the ad,,,what;s the connection between old spice and boxing??

Log in or register to post comments