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Agency: 
Published/Aired: 
May 2009
Description: 

Print advertisment created by RPM Radar, Turkey for Okey, within the category: Health.

Don't say, "It won't happen to me"

Advertising Agency: RPM Radar, Istanbul, Turkey
Creative Director: Robert Paul McMillen
Art Director: Emrah Meshur
Copywriter: Derya Banista
Photographer: Gokce Erenmemisoglu

Comments (24)

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Highest Rated

figbiti's picture
figbiti
Activity Score 4

advice for his father..

Guest's picture
Guest

kültürel bir betimlemeye sahip olduğu için sitede mındar olabilir.

ruSh.Me's picture
ruSh.Me
Activity Score 109

He He... I like it!!!

Guest's picture
Guest

needs a better art direction though maybe change the color of the wall so that the plastic look a little obvious

Guest's picture
Guest

"take some pix from the internet and put a product on them - because i didn`t have any idea about this product" - not really creative

Ad_Man's picture
Ad_Man
Activity Score 826

Or... haha this powerpointed-forwarded-mail is so funny, ho ho ho, let's make some scam out of it. Make a list of the agencie's account, think a concept and see ya losers at cannes 2010.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

slowrider's picture
slowrider
Activity Score 648

one should not take life so seriously - as one will not come out of it alive.

dsklan's picture
dsklan
Activity Score 1926

one holds him, the other one is pulling of his pants and uses the condoms to penetrate;
thats how the turks do!

LeeHarvey's picture
LeeHarvey
Activity Score 3045

ROFL!

Guest's picture
Guest

inspiring position:)
i like it

Guest's picture
Guest

It's very creative position :)

Guest's picture
Guest

"take some pix from the internet and put a product on them - because i didn`t have any idea about this product" - not really creative

Guest's picture
Guest

Creative risk :) But don't take risk! I like this ad!

slowrider's picture
slowrider
Activity Score 648

c`mon - the pics are taken 1 to 1 from fun sides about working safety - this is not that creative - buargh

see here: http://leenks.com/gallery633-24.htm

one should not take life so seriously - as one will not come out of it alive.

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Technical idea

Guest's picture
Guest

Two guys trying to rape another guy who is trying to escape through the window!?

Please stop making ads, you're not very good at it.

NatalieM's picture
NatalieM
Activity Score 1685

Haha. At first I thought he was committing suicide because he didn't use a condom. Then I saw the next in the campaign, and I got it. It's a fresh connection.

maashookshee's picture
maashookshee
Activity Score 414

this is cool respect.. i like the brand its really strong with the add

Guest's picture
Guest

Like the idea. Needs better art direction.

Bob08's picture
Bob08
Activity Score 749

If you give a quick sight to the picture you see first stupid guys doing stupid things and second an O.K..
Not good.

Guest's picture
Guest

Kötü fikir, kötü çalışma:)

Guest's picture
Guest

çakma reklam

Guest's picture
Guest

It is not bad idea, it is really creative and funny, buuuuut only Turkish people can understand this ad because we sometimes do such a stupid and funny thing by thinking "Nothing ll happen to me"

So waiting to understand this ad from whole world is wrong, if one ad will take a award it should be understood by everyone.

yazayaz's picture
yazayaz
Activity Score 8

Everyone may not understand, because according to the Turkish people.

figbiti's picture
figbiti
Activity Score 4

advice for his father..

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