Unconnected, the first part read a sad message, yet when connected to the second part through the seatbelt, the complete sentence would reveal a happier, life-celebrating meaning. This clearly depicts that the use of seatbelt is an easy & effective way to preserve and cherish one's life.
Print advertisment created by BBDO, Saudi Arabia for Okaz, within the category: Media.
Buckle Up. Live.
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