Protect yourself
Advertising Agency: UltraRpm, Istanbul, Turkey
Creative Director: Robert Paul, Mcmillen-Hakki Misirlioglu
Art Director: Emrah Meshur
Illustrator: Emrah Meshur
Photographer: Azmi Dolen
Published: December 2009
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28 Comments
bubble wrap?! so what? surely can do better.
It may be interesting to know that it's a winner of the press ad in GMK (Turkish Society of Graphic Designers) Turkey.
bubble wrap made of condoms... Ok for me!
It's a bubble wrap made of condoms.
Those bubbles are easy to pop. And this is the lasta thing you want when you're looking for condons. Nice work, guys!
Am I missing something?
I think this is a very interesting work, like the idea in the first thought, after that I thought the same that Galo, those bubble are so easy to pop... but even that, I think this works, I like it...
its not about fragility, you use bubble wrap to protect things from damaging. Lots of condoms put together to look as bubble wrap, ergo protection for you.
volvo, couple of years back, all the annuals
clever thought.
quite awesome.
ideas....30 minutes nahi toh free.
Done before. Overused idea.
It couldn´t be done before, because it has no sense.
it is made of condom, mate...
the problem is i can't help me to bursting bubbles ! so if i do, will i still be protect???
Firstly, Hiperion I hope that's not your mother in the photograph...
Secondly, I get the conceptual idea of protection, but the problem is it is so easy to look at this advert literally...
I'm not sure I'd want to do a DIY job on myself using bubble wrap...
Especially if there are women like Hiperion mother around...
She´s not my mother, she´s a metaphor of your prepotency.
This ad is a piece of sit although(above all) you did it.
Don´t get angry,poor idiot :*
i like the idea
jai hind
art director
simplicity is good:-)
commenting just to gather more pencils:-)
I get the idea, but the 'popping property' of bubble wraps is just so central and upfront it seriously hurts the concept.
http://4.bp.blogspot.com/_rrpz7fHsXdg/SuvatXstirI/AAAAAAAAA5E/KJgB8Oh7-jI/s1600-h/Lo-(Finalist)-Bubble-Wrap-Condom.jpg
Good catch! Moreover, much much better art direction there imho.
simply great!!
Air and condom together is not a good idea.
It´s very good, but not new.
Me and my team (Alessandro Rios and Victor Goulart, from Estrategica Ad, Brazil) created the same idea for a brazilian condom, in 2008.
You can check it out in my website: www.alessandrorios.com.br (left and down).
and its exactly the same ad!!!
done before
meh.... kinda boring