Ofixpres: Le Petit Prince

Everybody reads the same story differently

Advertising Agency: Y&R Bogotá, Colombia
Executive Creative Officers: Tito Chamorro, Victor Osorio
Chief Creative Officer: Mauricio Rocha
Creative Director: Juan Camilo Valdivieso, Oscar Muñoz
Art Director: Oscar Muñoz, Sebastian Otoya
Copywriter: Juan Camilo Valdivieso, Andres Celis
Illustrator: Juan Fernando Sierra
Published: January 2011


pierrelastname's picture
2869 pencils

and what? what the benefit?

Wordnerd's picture
6660 pencils

agree. this is nice and all but this marker plays just a small role in this idea

Cookie_Monster's picture
643 pencils

I don't agree. It proves that this marker can change the perception of the whole story.

sirvan's picture
29870 pencils

I agree w/ your disagreement. While it doesn't spell out why this marker is better, it provides a great insight for the category that I haven't seen before. And sometimes, especially w/ a commodity, that's all you got.


"I love some things, and don't love some other things."

dnois's picture
32 pencils


bhuvneshwar.chd's picture
991 pencils

good illustration.

"If you are irritated by every rub, how will you be polished?"
— Rumi

Diplodokus's picture
1791 pencils

Just like most Press Lions this year, a bit overdone. Especially in relation to the product.

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