Office of Road Safety, Drink & Drive awareness: Toilet
Alcohol impairs your judgement. Plan ahead. Don't drink and drive.
Advertising Agency: Marketforce, Perth, Australia
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15 Comments
This is the real piece of creativity!
I really drink a lot... never did something simillar...
Didn't work for me. LOL
this has nothing to do with driving, just drinking
-dk
What on earth is the relevance to driving? The only thing it shows is what it says at first: 'alcohol impairs your judgement'. However suddenly there's 'don't drink and drive'. This would already be an unfunny non shocking drinking awareness ad with zero stopping power but at least I would've gotten that. But drinking and driving?
Kingpin
I f I do something like that, I would not even make it to the car.
Funny toilet joke, message connection questionable. Take a dump before you get arrested on the way home maybe.
== Bring back fags, lard and the biff.
DRINKING MAKES U FORGET WHAT IS YOUR SEX?
No matter wat you do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a fcuk.
Drinking too much impairs your judgment, which can lead to you doing something embarrassing at best i.e. doing #2 in a toilet or having sex with a stranger, and something dangerous at worst, i.e. trying to drive and ending up in a fatal accident. I think that's the message of this ad.
It's a joke. Nothing more. Don't work for a public service message.
www.michaelwongcc.com
Now, now, most of you are being cruel, at the expense of someone. Why don't you just say a good ad is a good ad. Granted, the copy should have just read, "alcohol impairs your judgment" and stopped with that... But hey, that gave us a good laugh. And, what, a good laugh doesn't get the message across? You needn't be harsh when you don't have to. Save that for all the pretentious advertisements that say nothing to the audience but that the one who thought it up thinks he's awfully clever. http://upthechimney.blogspot.com
Hear, hear.
Still, I'm personally not that hot about this ad. And I hate that the guy on the left is grinning. Humour is best delivered deadpan.
Ahhhhhh! Away with it! SFX: Zzzzzzzzzz.
There was this movie titled 'Kingpin' starring Bill Murray and Woody Harrelson with a scene exactly like this.
So....
i think this is a good ad. driving has a lot to do with your judgement, and i think that this totally makes sense. As with the guy smirking, I think you would find it funny to if you were him.