Off: No choice, 3
Make no choice for mosquitoes.
Advertising Agency: K I D, Bangkok, Thailand
Creative Director / Art Director: Puripong Limwanatipong
Copywriter: Vanboon Sankhavadhana
Photographer: 68 Studio
Designer/ Illustration: Chaiyaporn Benyakusol
Retouching: Somporn Inthong, Wanchai Suttikitiwong
Other additional credit: Wareemon Benjapong


23 Comments
So the same agency and creative team is doing the same idea for 2 competing brands?
http://adsoftheworld.com/media/print/baygon_chameleon
why don't you understand the brands and the concepts they are using, guest commenter? those are two different products with different uses with different concepts.
about the ad, there's something about it that i don't like.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
But using the same three animals in both. Hmm.
Both campaigns might be pitches to win SC Johnson as a client. This one's certainly better than the Baygon one.
For those who don't get it, the insect has no choice but to go and try to bite it's own predator. That's of course if you spray your pets and farm animals as well...
www.storytellerscreative.com
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so the mosquito has no choice but to bite the lizard...so creative...
--
Everartz
| Everartz |
Sooooooo stupid! Is not that the mosquitoe bites the lizard. It became like that because he has nothing to eat!
that's what he meant. easy, dude.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
WE HAVE TO CALL THIS SERIES ( BAYGON-OFF)!!!!!!!!!
http://adsoftheworld.com/media/print/baygon_chameleon
yes i agree with 'Guest commenter' may be the concept is different but OFF & Baygon has the same Art Direction !!
and also the agency use the same elements for both .. i think it is not success at all?? or does not WORK?
Offffff It's soooo bad.
İyi Reklam, Kötü Reklam
www
www.fikirbenim.blogspot.com
Nice one, improve shadow execution.
S.C. Johnson owns both brands, and they're probably sold in different countries, so who cares if it's the same concept? It was probably purposely done that way to increase awareness for both brands simultaneously.
ok insects no longer invade your home.. but outdoors have a lot of animals other than lizards and amphibians... Sorry, i find it a bit forced.
The Baygon ones work better, cuz you're saying that insects are extinct...
I think it' s cool. The insect has no choice but to dare biting its great enemy. Even it has similar concept with OFF but since it is a showcase , there's no real commercial purpose. Be open- minded..
cool!!
jajajajajaj look at the name of the first retoucher, SOMPORN?
really, i understand all now.
mosquitoes forced to eat something else it's such an old concept !!! I've seen better on this...
http://www.joelapompe.net / Facebook : Joelapompe
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
primitive idea,sad
I think, a better line could have been - 'Leaves no choice for mosquitoes'
~~this paranoid survived!~~
Good ad, but I agree with Tantrik, the line he sugggests works better.
The lizard in question is an iguna which is a veggie and doesnt eat flies anyway
I got the fact that they have no choice, but to go cold blooded, which is what they can't do...
Missed the whole predator thing...
i don't know, but this not impress me :(
save my soul