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Che Guevara

Agency: 
Published/Aired: 
December 2011
Description: 

Even the biggest critics appreciate big brands.
Place your ads in the left-wing adpool Oekopool.
oeko-pool.ch

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Copywriter: Andreas Hornung
Art Director: Marcel Schlaefle
Photographer: Historical archive
Account supervisor: Kristina Burch
Advertiser's supervisors: Claudia Gillardon, Kilian Gasser

Comments (8)

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Highest Rated

Alexis-Chellito's picture
Alexis-Chellito
Activity Score 111

Actually, I think Guevara compared that drink to cough syrup

Lawson Hembree's picture
Lawson Hembree
Activity Score 444

The ad has a good point.

Now you just need an American version: "Even the Occupiers appreciate big brands."

stevel's picture
stevel
Activity Score 423

haha

iambusy's picture
iambusy
Activity Score 2219

is the image real..or made..?

busy.

Akshay Kuma's picture
Akshay Kuma
Activity Score 38

Different approach. I like.

Mantufayo's picture
Mantufayo
Activity Score 580

Che Guevara was the one who said that Coca Cola tastes like cockroach. Maybe this photo was taken before that.

mr.x's picture
mr.x
Activity Score 998

The ad would be better if the copy was placed in the corner without the arrow. Now its too obvious.

beau_design's picture
beau_design
Activity Score 62

I don't know... It seems to be an easy one, but it works. Mixed feelings.

Alexis-Chellito's picture
Alexis-Chellito
Activity Score 111

Actually, I think Guevara compared that drink to cough syrup

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