Ocedar Wax: Spider
Cedar Liquid Wax. Protects and nourishes wood.
Agency : JWT, Paris, France
Art Director : Xavier Beauregard
Copywriter : Vincent Pedrocchi
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27 Comments
funny! and that all folks!
is there life before death?
Funny and sells the benefit. Great job.
a bit surrealist selling but ur right! I personaly dislike ads like this. The path they´ve choosen is to old for me!
is there life before death?
There are less expected layouts for sure, but as far as the classic 'simple bent visual product shot in corner' thing goes, this one's pretty rock solid, yeah?
agree, same old dull construct.
Come on for gods sake.
www.aaasmith.blogspot.com
agreed! job done!
is there life before death?
whats this ad is all about !!! :) kidding
clean and strong what else could you ask?
very funny and clever. I don't want to find that litlle spider in my house xD
Totally hits my taste. Sells the benifit and makes the viewer smile!
For the first time, I need help from someone understanding this one.
A spider with all its eight legs in a cast. Or is it missing one leg?
How is it selling a wood polish?
Long day, no brain... Help.
It's waxed well and therefore so slicky that the sprider broke all his legs. Well, that's what I think...
So the thing is so slick that the spider fell in the floor and broke his legs? I am sure the client loved it, payed for it and is running it in magazines all over France.
cuote: no spider was warmed to do this ad!
And after a week the Spider´s Wealth Association will call the agency complainig about some broken spider!
is there life before death?
Hey, can I sign your cast? please
Sincerely,
Arnold Santillan
714-206-2459
Sure thing. Pick one.
Great ad. Good humour.
http://www.reinhardkrug.de/
Isn't selling furniture polish more about how it makes your furniture look, as opposed to how it could create a hazard for arachnids? Just joking, it really breaks new ground - Haaa!
i think this is a clever ad, but I hate the placement of the product. Does it have to kiss the edge?!
Uaaaaaahahahahaaaaaaaaahaaaahahahahahahahahaaaahahahahaaaaaaahahaaahahahahaaaaaaaa!!!!!!
Love it!
hahahah so cute :)
Global Cheese
sorry chaps i've already done and better.
fly. cat and.....a spider.
bugger.
Global Cheese
Cool man, when will we see it?
tap, tap, tap...
www.aaasmith.blogspot.com
http://adme.ru/files/paedia/print/part_4/42502/file/CL2002-6_0078600.jpg
http://www.elmaaltshift.com
This doesn't work. It looks like the spider is avoiding the surface.
RE the link to the ant on crutches, I'm with Ivan on that one; its a different idea altogether isn't it.
www.aaasmith.blogspot.com
Well, after eight casts, 'avoiding the surface' seems like a brilliant idea.
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Most times, worst enemies used to be best friends...
http://adsoftheworld.com/media/print/la_vache_qui_rit_cheese_hulk?size...
nothing is impossible