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Nutri Balance: Cards

Nutri Balance: Cards
Your rating: None Average: 7.1 (28 votes)

Bad food, bad dog. All the vitamins, all the flavor.

Advertising Agency: Prolam Y&R Santiago, Santiago, Chile
Executive Creative Director: Tony Sarroca
Regional Executive Creative Director: Guillermo Vega
Creative Directors: Francisco Cavada, Alvaro Becker
Art Directors: Fabrizio Capraro, Andres Echeverria
Digital Retoucher: Cristian Muñoz
Illustrator: Raul Pardo
Account Supervisor: Juan Carlos Meza
Published: April 2009

8 Comments

Guest's picture
Guest | Tue, 2009-06-09 20:56

Love the campaign, but this piece reminds me too much of an old Purina ad: addshots.blogspot.com/2008/04/purina-dog-chow-domino.html

Guest's picture
Guest | Tue, 2009-06-09 23:11

jajajja, wena renzo!!!

sabajle's picture 4 pencils
sabajle | Wed, 2009-06-10 05:49

Done last year by FP7 Doha - Purina Dog Chow. One some Lynx.
There are one or two more ads in campaign.
Similarity is too obvious. Shame.

Emran Hayat's picture 832 pencils
Emran Hayat | Wed, 2009-06-10 06:21

silly dog :P

Creativity is a natural extension of our enthusiasm

Prolam Young and Rubicam Santiago's picture 8 pencils
Prolam Young and Rubicam Santiago | Fri, 2009-06-12 08:14

These are the final credits:

Advertised brand: Nutribalance
Advert title(s): Cards
Headline and copy text (in English):
Bad Food, Bad Dog. Nutribalance. All the vitamins, all the flavor.
Advertising Agency (Name, City, Country): Prolam Y&R Santiago, Santiago, Chile
Executive Creative Director: Tony Sarroca

Regional Executive Creative Director: Guillermo Vega

Creative Director: Francisco Cavada / Alvaro Becker

Art Directors: Fabrizio Capraro / Andres Echeverria

Digital Retoucher / Illustrator: Cristian Muñoz / Raul Pardo

Account Supervisor: Juan Carlos Meza

Published: April 2009

live_comments's picture 48 pencils
live_comments | Tue, 2009-06-16 17:30

Isn't it the same? It was on Cannes shortlist last year.

http://theinspirationroom.com/daily/print/2009/3/dog_chow_dominos.jpg

Guest's picture
Guest | Tue, 2009-07-21 13:35

bad renzo! hahahha buenisima saludos cho!

Liverpudillian's picture 58 pencils
Liverpudillian | Sat, 2009-08-08 01:31

hmmmm average

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