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Nutcase: Your Style, but safe, 5

Nutcase: Your Style, but safe, 5
Your rating: None Average: 7.9 (63 votes)

Your Style, your brain.

Nutcase helmets not only protect, they also look good. The American firm designs, produces and sells these high-quality, multi-sport helmets which are differentiated from the competition by their distinctive design. Nutcase is now in Europe. We express: Your Style, but safe.

Advertising Agency: Tillmanns, Ogilvy & Mather, Düsseldorf, Germany
Creative Directors: Volker Kuwertz, Bernd Grellmann
Art Director: Lars Ecker
Post Production: Tex Redfield, Lars Ecker
Photographers: Robert Eikelpoth, Michael Breyer
Account Director: Birgit Gosda
Published: November 2009

16 Comments

Pedestrian's picture 438 pencils

You're right. It IS my style and my brain.

Guest's picture
1

don#t like it..

silvi's picture 4174 pencils

I like photos

kalee's picture 18 pencils

Is this misleading though? I was under the impression that the helmets are really see-through as shown, so the helmet changes with your style from day to day. A quick glance through the Web site made me less certain.

Guest's picture

Are you serious? That was even more literal that most clients take things. It wasn't even close to implying that the helmet is see-through. It's simply saying that you can find one to match your style. Try taking a broader view on things.

maashookshee's picture 414 pencils
9

every thing strong ..respect

dancamo's picture 48 pencils

exactly as I seen it 'kalee'
I thought it was really cool up until then.

kingoj's picture 5 pencils

cool

kingoj's picture 5 pencils
10

:-)

bobby666's picture 1414 pencils

nice way to show the collection along with the TG concerned. good.

mikeelrapido's picture 1943 pencils

Ok.

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dlue's picture 342 pencils

the viusal isn't really that interesting. just kind of makes you say oh ok. no driving force to purchase the product, actually kind of makes the product seem lamer than it should be. a better version would be the unexpected helmets and style not crap ass hair cuts.... i believe this is what people call unimaginative

cheers,
dlue

Guest's picture
8

I think its cool..

fondafo's picture 418 pencils

it is cool , love it!

second_creator's picture 668 pencils

i don't

copywriter
mumbai
Early to bed, early to rise, work like hell and advertise

John van de Vorstenbosch's picture 216 pencils

I assumed you could design your own helmet for some reason. Might be me ofcourse.

Ad doesn't appeal to me in any way though.

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