Advertising Agency: Euro RSCG Worldwide, São Paulo, Brazil
Creative Directors: Rodrigo Corbari, Carlos Castelo
Art Director: Fabio Queiroz
Photographer: Max Schendel
May I know what "big photographic asterix" is? CharlieR?
I think the visual looks great as it is...just like those tiny little "*" you see on adverts that explains the catch...
doing a big photographic asterix (to look shiny right?) doesn't work... Nice work guys!
Charlie has a point! If the picture had a natural twinkle... OR if a real twinkle was superimposed on to the pic, it would have been better than a fake astrix.
Hope Jupiter now gets what Charlie meant by "big photographic asterix"
Brilliant :)
Arguably, the most no-nonsense, straight forward ad for a shoe shine in decades...
I even like this one better than the iconic "Rear View Mirror" from years ago.
Great job!
quick combination of an asterisk and a shinning star... he he he, for further references look at the note. Cool. Not really achieved. But the car look of the shoe really atracts attention. It could be a better Nine West ad.
Oh I totally get it dude...My point is, Garg0yle take note, when you use an icon/symbol to represent something,
you have to use exactly the SAME icon/symbol to explain it...
You use "twinkle" on the main visual and then use "asterisk" to describe the benefit of the product???
Where's the link/consistency dude??? COMBO doesn't work:-)
Comments
simple - smart
works for me
good idea. would be very much better if the big asterix was photographic.
i love it...
good job
T
nice execution,I like that detail light and shadow,cool!
May I know what "big photographic asterix" is? CharlieR?
I think the visual looks great as it is...just like those tiny little "*" you see on adverts that explains the catch...
doing a big photographic asterix (to look shiny right?) doesn't work... Nice work guys!
over-and-out!
Very clever!
Charlie has a point! If the picture had a natural twinkle... OR if a real twinkle was superimposed on to the pic, it would have been better than a fake astrix.
Hope Jupiter now gets what Charlie meant by "big photographic asterix"
ShanGhai!
love this.......very goood
love anything creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE
"And ya I Love Everything"
http://addot.blogspot.com/
Pretty cool, though I'm agree with Garg0yle and Charlie about the twinkle.
http://www.umbertovonspiel.com/ - Let's work together and do many great things !
Great, Cabelo de Pipoca!
"Talent is luck. The important thing in life is courage."
Very good. 8/10.
Respect.
_____
contact_heads@web.de
_____
Brilliant :)
Arguably, the most no-nonsense, straight forward ad for a shoe shine in decades...
I even like this one better than the iconic "Rear View Mirror" from years ago.
Great job!
Wish i had done it !
But i'm too busy at posting silly comments on AOTW to think about it.
Yes, quite simple. It works.
-Natalie
http://www.nataliemarion.com
sorry. done.
http://adsoftheworld.com/media/print/futterplatz_de_cat_litter_2
sorry, done
stereodeluxe, this is the ... a cat? Like?
stereodeluxe, this is the ... a cat? Like?
* Not that original.
quick combination of an asterisk and a shinning star... he he he, for further references look at the note. Cool. Not really achieved. But the car look of the shoe really atracts attention. It could be a better Nine West ad.
Nice photo... like it
Blah
Oh I totally get it dude...My point is, Garg0yle take note, when you use an icon/symbol to represent something,
you have to use exactly the SAME icon/symbol to explain it...
You use "twinkle" on the main visual and then use "asterisk" to describe the benefit of the product???
Where's the link/consistency dude??? COMBO doesn't work:-)
over-and-out!
simple and good. I just dont like this shine effect , could be more realistic.
Student work*
very nice
the message is clear in smart way .. this ad is working for me
it's a cool shine.
nice ad.
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