Ads of the World A Graphics.com site

Nugget Unique: Female

Nugget Unique: Female
Your rating: None Average: 5.3 (17 votes)

Advertising Agency: Euro RSCG Worldwide, São Paulo, Brazil
Creative Directors: Rodrigo Corbari, Carlos Castelo
Art Director: Fabio Queiroz
Photographer: Max Schendel

Comments

vasiem's picture 10 pencils

simple - smart

works for me

CharlieR's picture 92 pencils

good idea. would be very much better if the big asterix was photographic.

Blaz's picture 35 pencils

i love it...
good job

T

vicooy's picture 11 pencils

nice execution,I like that detail light and shadow,cool!

Jupiter's picture 24 pencils

May I know what "big photographic asterix" is? CharlieR?

I think the visual looks great as it is...just like those tiny little "*" you see on adverts that explains the catch...
doing a big photographic asterix (to look shiny right?) doesn't work... Nice work guys!

over-and-out!

Have Heart's picture 922 pencils

Very clever!

Garg0yle's picture 144 pencils

Charlie has a point! If the picture had a natural twinkle... OR if a real twinkle was superimposed on to the pic, it would have been better than a fake astrix.

Hope Jupiter now gets what Charlie meant by "big photographic asterix"

ShanGhai!

funky_frogii's picture 2100 pencils

love this.......very goood

love anything creative
http://addot.blogspot.com/

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Umberto Vonspiel's picture 81 pencils

Pretty cool, though I'm agree with Garg0yle and Charlie about the twinkle.

http://www.umbertovonspiel.com/ - Let's work together and do many great things !

Mr. Castanhodo's picture 280 pencils

Great, Cabelo de Pipoca!

"Talent is luck. The important thing in life is courage."

Heads's picture 194 pencils

Very good. 8/10.

Respect.

craftsman's picture 69 pencils

Brilliant :)
Arguably, the most no-nonsense, straight forward ad for a shoe shine in decades...
I even like this one better than the iconic "Rear View Mirror" from years ago.
Great job!

pork_eater's picture 509 pencils

Wish i had done it !
But i'm too busy at posting silly comments on AOTW to think about it.

NatalieM's picture 1693 pencils

Yes, quite simple. It works.

bis's picture 2 pencils

sorry, done

wtp's picture 6 pencils

stereodeluxe, this is the ... a cat? Like?

wtp's picture 6 pencils

stereodeluxe, this is the ... a cat? Like?

Frits Harkema's picture 713 pencils

* Not that original.

silenciorn's picture 153 pencils

quick combination of an asterisk and a shinning star... he he he, for further references look at the note. Cool. Not really achieved. But the car look of the shoe really atracts attention. It could be a better Nine West ad.

oliver79's picture 109 pencils

Nice photo... like it

R. Rinaldi's picture 686 pencils

Blah

Jupiter's picture 24 pencils

Oh I totally get it dude...My point is, Garg0yle take note, when you use an icon/symbol to represent something,
you have to use exactly the SAME icon/symbol to explain it...

You use "twinkle" on the main visual and then use "asterisk" to describe the benefit of the product???
Where's the link/consistency dude??? COMBO doesn't work:-)

over-and-out!

fen1x's picture 473 pencils

simple and good. I just dont like this shine effect , could be more realistic.

RM's picture 421 pencils

Student work*

icanthink's picture 270 pencils

very nice

darkluna's picture 22 pencils

the message is clear in smart way .. this ad is working for me

malkiampashi's picture 24 pencils

it's a cool shine.

nice ad.

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos


On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!