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São Paulo Fashion Week 2

Agency: 
Published/Aired: 
October 2009
Description: 

Print advertisment created by Y&R, Brazil for Nova Schin, within the category: Alcoholic Drinks.

Who said fashion models can’t drink beer? It is made of cereal grains.

Advertising Agency: Y&R São Paulo, Brazil
Creative Director: Marco Versolato
Art Director: Daniel Salles
Copywriter: Bruno Godinho
Photographer: Roberto Donaire

Comments (7)

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Highest Rated

Guest's picture
Guest

copy and art doesn't match at all

mikeelrapido's picture
mikeelrapido
Activity Score 1929

I don;t like this art, but it's quite original..

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Juan Cabral's picture
Juan Cabral
Activity Score 709

One more joke in Brazil with models eating vegetables... People must find references outside ads...

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Jef's picture
Jef
Activity Score 174

great campaign.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

It's wierd but it's original and fresh. I like it.

This one is the best I think.

Guest's picture
Guest

Like it. Fresh.

silvi's picture
silvi
Activity Score 4172

Impecable gráfica. Idea regular.

Guest's picture
Guest

copy and art doesn't match at all

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