nosotrasquenosqueremostanto.cl: Bitch
You're definitely a bitch. They say "guau"!!
nosotrasquenosqueremostanto.cl
Advertising Agency: Agencia Mostro, Chile
General creative Director: Daslav Maslov
Creative Directors: Daslav Maslov, Gaston Morales
Copywriters: Diego Castillo, Andres Tampassi
Art Directors: Daslav Maslov, Pablo Silva
Illustrator: Eduardo Casassus



Comments
Ahhhh. I get it. "Guau" is the english equivalent of "Bow" as in bow-wow. I really like the art direction, but I'm not convinced this has a "big idea." But who knows, it's fashion, some people would argue that you don't need one.
And perra also means female dog.
I like it.
And perra also means female dog.
I like it.
Wrong. "guau" means "wow" and I think it means like "guau" a dog bark.
It has a double entendre. "Guau" is a dog's bark, but also sounds like "wow."
Guau is like 'Woof'
And from the context I'm guessing that it would somehting like "You're definitely a fox. They say 'woof'" i.e. meaning sexy as opposed to our use of the word 'bitch'
Perra in spanish doesnt mean your a bitch it means you are hot.
Not in Chile it doesn't. I've only heard perra meaning "bitch", and considering it's a chilean ad for a chilean product, i don't think the "hot" meaning of "perra" you refer to has any relevance in this ad.
What's the product? Fashion?
in almost all latin american countries, perra means bitch... like a hound!... it has a negative connotation and it's insulting for women... likesaying you're a hound cause everyone walks you!... so they take thatnegative word and say that you really are a Hound cause everyone says guau (phonetically sounding the same as a WOW)... maybe cause this product makes you look hot!.. or raises your selfestime,,, i don't know... its not clear what it is.
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