Northern Lights Climbing Center: Backup

The carabiner is like the backup parachute. You really hope it doesn't come down to that.

Advertising Agency: Cottage 10, Hinesburg Vermont, USA
Creative Director / Copywriter: Bill Drew
Art Director: Jeremy Iaquinto
Published: July 2008

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8 comments

krautland's picture
krautland
3225 pencils

this makes me want to stay away from climbing, not try it out.

Disco Munky's picture
Disco Munky
3900 pencils

I really like these...except the one about physics, but I'm not going to get into that.

"stay low, move fast"

Doin' it for the points

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

This message is true... but does it actually make you do anything other than nod? Not me.

We're going to need more lube.

jimkuz's picture
jimkuz
404 pencils

I like the whole series – clever copy, nice type layout, nice colors.

crisis's picture
crisis
189 pencils

Falling to your death isn't a great selling point.

BulbheaD's picture
BulbheaD
254 pencils

cottage 10. imagine what droga 5 can do.

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

Crisp One's picture
Crisp One
2007 pencils

art and type are limp...sorry....this is first quarter photochop class look'n

jsptrck404's picture
jsptrck404
437 pencils

agreed Le Douche. and what's up with that really awful gradient background. sheesh.

| think small |

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