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Mermaid

Agency Network: 
Published/Aired: 
January 2013
Description: 

Print advertisment created by Perfil 252, Brazil for Nonsanta Lingerie, within the category: Fashion.

Advertising Agency: Perfil 252, Belo Horizonte, Brazil
Creative Director: Marcia Lima
Art Director: Francisco Valle
Illustrator: Francisco Valle
Copywriter: Adriano Docconi

Comments (11)

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tazyboy's picture
tazyboy
Activity Score 777

Very Artistic.

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

hmmmmm

Love creating ads..

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Is she losing it, grabbing it, throwing it away?

It looks artistic but I've no idea what they want to say.

kleenex's picture
kleenex
Activity Score 49584

The art is very solid, But why is she loosing her bra??

Brunopoplocker's picture
Brunopoplocker
Activity Score 136

if it was just a piece of art, it would be nice. But like advertising is really weak.

I hate macs

atilas lob's picture
atilas lob
Activity Score 66

yeah it's a bit unclear but i thing the bait is the bra and she's trying to grab the bra.
By the way i don't think a mermaid wears bra, but since it's a nonsanta she goes for it.
Would it be better with a live photo???

mark3r's picture
mark3r
Activity Score 1949

I get it. But it's definitely not clearly executed as an adversing ad.

philippertl's picture
philippertl
Activity Score 656

What are they selling?

juançho73's picture
juançho73
Activity Score 6

GOOD WORK ANd
BEAUTY MARMAID!! XD

chihirokiss's picture
chihirokiss
Activity Score 74

slightly boring.

joelapompe's picture
joelapompe
Activity Score 3851

discover my 10 favorite ads using a mermaid in my book "100 visual ideas, 1000 great ads" : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe

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