Slashh's picture
294 pencils

Enough with these. If you've seen one, you've seen them all.

lamz's picture
208 pencils

I think it's a nice campaign for a well estableshed brand,
as if to say "I'm here & I'm here to stay" and no need to say more really!!

Stupid Swede's picture
Stupid Swede
48 pencils

Kind of agree with lamz. The more I look at them the cooler I think the campaign is. Plus this guy is even hotter than the other. Ok I'll stop with the meat market comments now.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10679 pencils

What you're describing is the advertising version of Stockholm Syndrome. Considering your name, I'm sure you're familiar with what I'm talking about even though you're as "stupid" as you say you are...

Stupid Swede's picture
Stupid Swede
48 pencils

Wow, very quick to judge! I'm almost curious what you base that statement on, but no, not really.
Anyway, yes of course I'm familiar with that. I don't think this is quite the same deal though, but close to it.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10679 pencils

I'm not judging anything or anybody. Just simply stating the obvious and apparent based on what's previously been said...

Stupid Swede's picture
Stupid Swede
48 pencils


iDarkBrown's picture
25 pencils

Good Job for the photograph...but about the concept...it sucks

laylowmoe's picture
328 pencils


Strategically, I think they're on to something here. I'm guessing the point of this campaign is to make the product look cool. As in, here are all the funky faces you can make with the stick sticking out of your mouth. Sort of like what tobacco companies did with cigarettes way back in the 40s-50s (y'know, when EVERYONE smoked). Or even what Got Milk? did with the milk moustache campaign, only I guess these guys couldn't afford to hire celebrities.

But as an idea... yeah. Doesn't have one. At all.

Might be worth entering into the Effies.

amey_gokarn's picture
20 pencils

very 'pop culture-ish'

Mongoose's picture
4963 pencils

These are just annoying!

Make the logo Bigger and the black, Darker!

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