Nissan: Sentra
Escape the pattern.
Advertising Agency: Lew, Lara / TBWA, Brazil
Creatives: André Laurentino
Creatives Directors: André Laurentino
Account Team: Alexandre Baroni, Fabricio Takahashi, Fernanda Silvado e Arthur Taneli
Photo Director: Marcelo Durst
5 Comments
i liked this line the best. the 350z line took 2nd place. however, saying 'escape the pattern' and showing nissan driving around on a giant pattern is overkill for me. though, i do like the art a lot.
Do we need the bunch of lines, o my good were is the patern.?
as much as i love op art, i've yet to see it brilliantly adapted onto anything else other than fashion and furniture.
nice "satisfaction guaranteed, or your boredom back" though.
HA HA HA HA HAHA HAHA wtf.
4 creative directors & 5 creatives on 1 ad?
The copy is great. Art direction needs some refining.
-Natalie
http://www.nataliemarion.com