Nissan Micra: Parking

Nissan Micra: Parking

Micra with parking sensors and MP3 dock as standard.

Advertising Agency: BRUKETA&ŽINIĆ OM, Zagreb, Croatia
Creative Director: Moe Minkara
Art Director: Tomislav Jurica Kačunić
Copywriter: Daniel Vuković
Designer: Igor Miletić
Photographer: Domagoj Kunić
Published: April 2008

Your rating: None Average: 2.5 (13 votes)

Comments

Submitted by Inverted on Tue, 2008-04-22 03:50.

What does MP3 dock have to do with parking?

Submitted by hartspueler on Tue, 2008-04-22 04:04.

client: our new car has parking sensors.
agency: great advantage. let's emphasise on that.
client: fair enough. but make sure you integrate the mp3 dock in the advertisment.
agency: um. what now?
client: you heard me right. and make the logo bigger.

Submitted by ChuckNorris on Tue, 2008-04-22 04:39.

I does seem like a case of the "multi-feature stupid clientitis"

Pogi5's picture
Submitted by Pogi5 on Tue, 2008-04-22 12:05.

lol awesome!

Submitted by slim on Wed, 2008-04-23 04:18.

If that's true, then kudos to the creatives for ticking both boxes. Not ground-breaking, but not embarrassing or confusing.

Submitted by Brainsugar on Tue, 2008-04-22 04:09.

It would have been better for the Nissan Note... ;-)

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Garg0yle's picture
Submitted by Garg0yle on Tue, 2008-04-22 05:41.

This is not a client driven ad. This is an over-creative agency ad. Wake up Duhs.

ShanGhai!

Submitted by a2o on Tue, 2008-04-22 08:22.

Is Nissan with these guys...

Seems to be doen by local dealers' ad agency...

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Submitted by Kateter on Tue, 2008-04-22 09:26.

outdated thinking.

Submitted by Rog on Tue, 2008-04-22 22:40.

Fuck 'em. I don't mind this.
>>>> That's not an ad. THIS is an ad.

Submitted by shahid.h on Wed, 2008-04-23 02:27.

not good..disjunction in the message and execution.

Submitted by mikepants2005 on Wed, 2008-04-23 04:52.

Would be better as an ambient idea.

Tripioso's picture
Submitted by Tripioso on Wed, 2008-04-23 08:15.

Hahahah. Nice and simple

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