Nissan Cube: Brunette
Symmetry sucks.
New Nissan Cube.
Humans aren't symmetrical why should their cars be? Visit us on cubelist.co.uk
Advertsing Agency: TBWA\PARIS & TBWA\G1, France
Executive Créative Directors: Eric Holden, Rémi Noêl
European Creative Director: Alasdhair MacGregor Hastie
Art Director: Ingrid Varetz
Copy Writer: Glenn Troadec
Assistant Art Director: Alexandra Chapuis
Art buyer: Carine Galluffo
Photographer: Cindy Gravelat
Account Director: Céline Duval
Account Manager: Raphaël Bouquillon



20 Comments
totally great! except for the fact that this is basically saying that all other nissans suck...
good point!
Symmetry, when it comes to humans, has to do with having the right or balanced proprotions. It's not about having, say, a mole on both cheeks. That's my only issue with this campaign. It's funny, but still. Worse thing is that Nissan, as someone else already pointed out, inadvertently implies that their other "symmetrical" models suck (big time)! Given that, this campaign is hardly great.
that brownie spot is a rip off of this:
http://www.youtube.com/watch?v=S0Ii2yDLBAI
I wonder what the other half of her face would look like??????
if human are not symmetry that dos not mean it sucks. you can have amazing symmetry designs!!!
The idea works greatly in this campaign, but it's the same they used for the poster of the horror flick "Orphan".
Post a link, mon ami! :-)
Great idea, Cool product! Work on the copy man~
Dunno how it should go, but maybe....
good one
what about other nissans?
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Alexandre Brito
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What do you mean?
T
Good JOB!
love it
Anybody knows if there legal grounds for demand?
Anyway... Creative Directors??? What an arrogant name for people who surf the web for ideas that are not necesarily theirs...
http://lossimetricos.blogspot.com/
Cheers!
I Love the idea, love the copywriting, love the art direction. Superb ad.
AV
i like it
it's like shooting themselves in the foot..
i agree...
so what about all the previous Nissans?