Nintendo: Plank

Nintendo: Plank

Advertising Agency: Leo Burnett, Milan, Italy
Creative Directors: Enrico Dorizza, Sergio Rodriguez
Art Director: Rosemary Collini Bosso
Copywriter: Paolo Guglielmoni
Published: March 2008

Your rating: None Average: 3.3 (9 votes)

Comments

Submitted by Guest commenter (not verified) on Sat, 2008-05-31 15:35.

Ehmmm...

I's not a game for children...

Wrong approach.

Submitted by Yuri (not verified) on Sat, 2008-05-31 15:37.

It's not a game for children.

Wrong approach. Sad idea.

Submitted by Guest commenter (not verified) on Sat, 2008-05-31 18:56.

i don't get it. To make it look like a childrens book ... and ?

Submitted by Guest commenter (not verified) on Sat, 2008-05-31 19:50.

its saying that it can train anyone, its been done before...but i wish you all would just stop hating. i dont even like going to this site anymore cuz people are constantly negative. its one thing to critique but to constantly bash other people's work is whats REALLY sad.

Submitted by Zinedine3 (not verified) on Sun, 2008-06-01 12:08.

What a waste with such product!

Submitted by Alistair Craven on Mon, 2008-06-02 04:00.

the idea is not that bad, it actually has a good insight, but i think it needs to be further developed, or at least completed with a headline. It took me a while to read that tiny "brain training" stuff in the packshot.

NatalieM's picture
Submitted by NatalieM on Mon, 2008-06-02 12:03.

I agree.

-Natalie
www.topolewski.net

Submitted by Guest commenter (not verified) on Tue, 2008-06-03 02:31.

I think the ad is well done...with this book quantum physics can be understood by almost everyone.

It couldnt be easier...with a dosage of humour in it.

Submitted by truecopy on Tue, 2008-06-03 04:48.

It's Max PLANCK. FFS, you got Google nowadays don't you??
The idea...I dunno, doesn't work for me...