Nikol Paper wipes: Wine

Advertising Agency: Gitam BBDO, Tel Aviv, Israel
Chief Creative Director: Guy Bar
Creative Director: Danny Yakobowitch
Art Director:Igal Ezra
Copywriter:Orel Bitan
Illustrator: Ariel Vitkon
Photographer: Yaron Vainberg
Other additional credits: Account Manager: Elika Merhavi, Hagai Leeran, Inbal Verner
Production: Noga Sagi, Tali Sasson
Published: January 2010

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11 comments

chris myles's picture
chris myles
429 pencils

I like the concept.

Dadaism's picture
Dadaism
161 pencils

Maximum absorption. Sounds nice~

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

Weird concept, what does it have to do with absorption?

This ad communicates "Quick let's get laid before the kids get home" and absorption is almost secondary...

Great AD though...

paketa's picture
paketa
618 pencils

Love it ;)

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Lesson one in how to make a wine stain look sexy ;p

CopyRight's picture
CopyRight
715 pencils

nice

silvi's picture
silvi
4172 pencils

I love photo. I hate title disposition.

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

true, that's bad

everartz's picture
everartz
7589 pencils

it feels really weird and not the easy to figure.. but somehow it looks different..

| Everartz |

maxchionh's picture
maxchionh
171 pencils

wat would make you buy this napkin? when you are doing your shopping and thinking of having sex at the same time?

SoCH_TO's picture
SoCH_TO
953 pencils

Very nice Concept. I Like it !!

Live with Passion

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