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24 comments

Chocolat's picture
Chocolat
288 pencils

hehe.....nice. i like this one. Except, usually when they display shoes on a rack like that, they club different brands together, so possibly, the shoes around the nike shoe are also nike shoes. guess im thinking too much, just bored...dull day at work today! ; )

purplesimon's picture
purplesimon
475 pencils

That's what I thought too!

I didn't like this. It's a lazy idea and there are a million better ways to get the same message across.

amrith's picture
amrith
30 pencils

to the point and arresting

Punch's picture
Punch
614 pencils

NOPASANADAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA!!!

Es malisimo!

No hay concepto. No hay direccion de arte.

"no silencies lo que no sabes expresar".

Rog's picture
Rog
6094 pencils

'Malisimo'?
That doesn't sound good, P.
That's like,as sick as it gets, right?
And 'no' is no.

>>>> That's not an ad. THIS is an ad.

Disco Munky's picture
Disco Munky
3900 pencils

It's alright. These days though, it's a bit old.

5/10

I need more cow bell.

Doin' it for the points

Chris's picture
Chris
1987 pencils

would have put the shoe in the middle

A. J. SMITH's picture
A. J. SMITH
2838 pencils

yawn.

BUGGERS

fersvax's picture
fersvax
1237 pencils

Que desgracia!!! At least, the art director could have worked a little more on this finding different turtles. BOOOOOOOORING!!!

FER.

truecopy's picture
truecopy
400 pencils

The turtle wins in the end of story...

"Sex sells. Truth even better." - A friend

Disco Munky's picture
Disco Munky
3900 pencils

I don't think that this is about that story. It's just saying that other shoes are slow. Which is odd seeing as they don't really affect your performance unless
1- They're made of stone
or
2- You're shit at running fast

I need more cow bell.

Doin' it for the points

djspiralz's picture
djspiralz
491 pencils

LOL

unionjack's picture
unionjack
57 pencils

ARGHHH

0/10 !!!!

varatphong's picture
varatphong
78 pencils

Genius! All the other shoes are slow and useless and Nike is well ... nothing like that. Love it!

Varat
http://www.puerhcha.com

basuca's picture
basuca
48 pencils

when the idea is good, the art direction is easier.

bknowlden's picture
bknowlden
3647 pencils

This is ambient, not print.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

It says print at the top.

It would be alot better if it was ambient.

Fake snails though obviusly.

BUGGERS

Rog's picture
Rog
6094 pencils

Fly weight cute.

>>>> That's not an ad. THIS is an ad.

Totto's picture
Totto
685 pencils

lovely..

Intelligent ads are the need of the hour.

Neken's picture
Neken
2 pencils

Nice ad. Hate to point it out, but those are Tortoises not Turtles. Tortoises walk, Turtles swim.

juliangray's picture
juliangray
987 pencils

is it me or the 80's are trying to make a comeback?

(and failing terribly)

mrtalented's picture
mrtalented
2175 pencils

boring as a lazy turtle. so your metaphor is nike is the only fast sneaker on shelf? but the fact is your products are displayed by brand. meaning other models from nike are slow as turtles? by the way, have you heard of the tale 'turtle and rabbit'? that's another interpretion this ad can lead to.

xeeshan's picture
xeeshan
17 pencils

I didn't like this. It's a lazy idea and there are a million better ways to get the same message across.

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