Nike: Run Madrid, Raimon

y flatmate never does the dishes.
If something is burning you up, burn it off by running

Advertising Agency: Villarrosas, Spain
Creative Directors: Jon Lavin, Oriol Villar
Art Directors: Nacho Ginestra, Xavi Mauri
Copywriter: Rodrigo Gonzales
Project Direction: Juan Badilla, Edu Rojo
Production Direction: Patricia Garcia
Production: Dora Joker
Photographer: Chus Anton

January 2012


bate_palmas's picture
1479 pencils

Or tell him to do the damn dishes!

It seems strange to just start running in such an instance.

The logic of this campaign is completely off.

jponino's picture
601 pencils

i agree... moreover, i feel it counter-productive for nike, it's like saying stop buying my t-shirt, buy only my shoes... and then move your ass and go running ! -->>> huuuhhh????

juanmarino.arg's picture
79 pencils

Smell like advertising student

Advertising is the most targeted and massive art. That make it the most interesting art.

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