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Rusio's picture
Rusio
326 pencils

The Credits:

Advertising Agency:BBDO Argentina, Buenos Aires
Creative Director:Gonzalo Vecino, Pablo Alvarez Travieso
Copywriter:Pablo Alvarez Travieso
Art Director:Gonzalo Vecino

ivan's picture
ivan

Thanks a lot Rusio! Clio 2007 winner, right?

Ivan Raszl, admin of AotW

Rusio's picture
Rusio
326 pencils

Yes. Gran Clio in Innovatie.
Here´s a link where you can see the video with all the Barrio Bonito work.

muji's picture
muji
66 pencils

Absolutely great campaign!

Bigbird's picture
Bigbird
112 pencils

Has anybody seen the Flow 93.5 ads. with Janet Jackson and Nelly Furtado's faces are created by footsteps... Same idea.

DarkSide's picture
DarkSide
1068 pencils

As innovative media it's great

As Print it's lame:
Since the rise of Vik Muniz art, in the last 5 years every year someone is trying to draw with things...

One year is the Levis campaign (faces in jeans), the next year moto parts from a Harley, the next year drawing with marmelade (love it or hate it)

Too late Hermanos...

monchebeat's picture
monchebeat
114 pencils

Excelent art direction GOOD NIKE!!!

Rog's picture
Rog
6094 pencils

Reminds me of the Aussie 'A League' launch tvc, a couple of years back.
Soccer balls dipped in paint and kicked against walls, creating images.
"It's Football, but not as you know it."

>>>> That's not an ad. THIS is an ad.

vexguy's picture
vexguy
93 pencils

Nice Video Mr.Rusio i like that one....

Disco Munky's picture
Disco Munky
3900 pencils

Nice. It taps into something that everyone who's ever kicked a ball against a wall will understand. The Dream ; ).

Saying that as innovative media this is great but as print it's lame, does make me think that some folk don't know what they're saying.

Sweet campaign.

Doin' it for the points

marcos quinteiro's picture
marcos quinteiro
22 pencils

the video isveru nice, but the art direction is just the same as the one made for Philips from DM9DDB Brazil...too late my friends...try another one..

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