Nike: Body
Advertising Agency: DDB Paris, France
Creative Directors: Alexandre Hervé, Sylvain Thirache
Copywriter: Julien Kosowski
Art Director: Stéphane Soussan
Art Buyer: Marine Rolland
Advertiser's Supervisors: Thomas Granger, Paul Ducré
Account Supervisor: Thomas Fabre
Illustrator : Si Scott
Touching-up: Bepong
12 Comments
The art direction is beautiful...
Bad layout.
Chopsuey.
Cheap rehash.
but did you get whats it saying?
| Everartz |
ah, good old si scott. he is really taking over among illustrators right now, isn't he?
it's a great looker. I wished I spoke french and could say something about the concept.
"Wherever you are, we're there."
translation please...
nice art, typically french to not provide translation,
The translation's in the comments. See above.
But with the way that the copy and visual work together, this strikes me as an advert for Emirates more than Nike... Maybe it's a partnership piece?
emirates is the main sponsor of paris sg. what should they do? photoshop the sponsor's logo?
i agree with you, it's too dominant. but i think there is no other way to do this using the shirt
why a headless footballer?
it seem not so clear the typography in the arms, i don´t like that!
good execution bad concept
(my Life Is Design & Design Is my LIFE)