Everything you do affects your children.
Advertising Agency: DRAFTFCB KOBZA, Vienna, Austria
Creative Directors: Erich Falkner, Patrik Partl
Art Director: Andreas Gesierich
Jr. Art Director: Daniel Senitschnig
Copywriter: Florian Schwab
Account Executive: Stephanie Rossek
Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more
On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!
Comments
this is good
and I guess those kids went to the shop theirselves to buy a pen that looks exactly right that...?
- adsactly! -
now thats a good point. keep it up capywriter.
your work is your identity.
http://harshikcreations.blogspot.com/
That's not a big problem for me. I mean, you can find random stuff in your house that looks like something else unintentionally. The problem I see with it is that the cap is clearly orange but the "smoke" is blue.
Hey check your semiotics capywriter. Its fuck'd-up. It only goes to say, you dint get the ad.
---
It comes just like that!
This is weak. Smoking will make my child draw blue clouds? No. That's not the point.
you're missing the point i think, it's about kids emulating what parents do, it's definitely not about reading the image literally.
--------------------
come on, push it!!!!
Phew!!! Finally someone got the ad.
---
It comes just like that!
i will give you a really sad, AND TRUE, story:
i had a friend (dead now), he was a cocaine adict.
he had a dougther, age 2 (some years ago).
she saw many times he preparing and sucking the cocaine.
some day i get the house of this friend and i see the daughter playing:
she take 10 coins and start to divide in 2 lines using her hand like a credit card (like cocaine users do), than she call me: "this is mine, this is yours", and star to roll some paper to use...
coin looks like cocaine?
you dont have children, have you?
this is the cause i defend: to make good ad you need to be close to the problem, the solution is there.
can i be wrong?
course!! that make the world so good to live.
Excelent AD!!!!!, and i think the ad is't for parenths no for kinds!!!
i think that it's great advertising.
..::MONCHEBEAT::..
nahhhhhh. cheap. boring. easy. etc.
i've seen MUCH better ideas with this same old concept.
example the one that reapeated the phrases in a childish handwriting.
ummm... it's ok
very childish
why forcefully? u cant able to think simple...!
learn man learn.
good but i think it'd be better if they just had a real cigarette lying there, and then a scrawl of some smoke, as above. this would still illustrate the crossover in an original way as intended, but eliminate the forcedness of modifying the cigarette.
Post new comment