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Nicabate Pre-Quit: Roo

Nicabate Pre-Quit: Roo
Your rating: None Average: 3.7 (27 votes)

Australia Day. A great day to give up.
While celebrating Australia Day, you may have slipped. Please, don't give up on giving up. To stay on the right track go to nicabate.com.au

Advertising Agency: Whybin\\TBWA, Sydney, Australia
Executive Creative Director: Garry Horner
Creative Director: Matt Kemsley
Art Director: Janelle Shearer
Copywriter: Steve Dodds
Post production: Nick Mueller
Photographer: Chris Beghin

8 Comments

morse's picture 8826 pencils
morse | Sat, 2010-01-23 22:46
7

Funny visual and good copy, but I don't get the idea.

What hath God wrought

natt1's picture 44 pencils
natt1 | Sun, 2010-01-24 02:48

cool ads. like the fact that they are using images specifically identified with australia & NZ

natt

mgriff21's picture 598 pencils
mgriff21 | Sun, 2010-01-24 09:18
2

These look like ant-smoking ads from the early nineties - the montage with a bunch of animals smoking cigarettes.

Ehh

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

mikeelrapido's picture 1943 pencils
mikeelrapido | Mon, 2010-01-25 03:44

Very funny ad.

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UberAkash's picture 24 pencils
UberAkash | Mon, 2010-01-25 09:13

Great idea and smoking suits them better in the visual in comparison to humans, lol....

michdec's picture 444 pencils
michdec | Mon, 2010-01-25 10:15

I like these, I think they're encouraging in a cute and sympathetic way

red-red's picture 66 pencils
red-red | Mon, 2010-02-01 06:11

funny ad, great visual, I like it.

rolling.stone's picture 2750 pencils
rolling.stone | Mon, 2010-02-15 07:21

prima facie these ads seems anti smoking ads

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