NHS (National Health Service): Belly

Your hair looks fine how about the belly?
Drink a little less, see a better you.

Advertising Agency: BJL, Manchester UK
Creative Directors: Pete Bastiman, Tom Richards
Art Director: Si Hall
Copywriter: Steve Wilkes
Typographer: Paul Brownless
Published: July 2010

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10 comments

Guest's picture
Guest

Excellent. Well done.

Guest's picture
Guest

Very funny but true.

Guest's picture
Guest

Really like this campaign, should enter some awards.

CUTIEPIE's picture
CUTIEPIE
347 pencils

Did you do this campaign????!!!!

bobby666's picture
bobby666
1460 pencils

hahaha... feels like the ad is talking to me. great!

Guest's picture
Guest

I know, I really need to take a check of my gut.

Nicely done.

thaistylez's picture
thaistylez
224 pencils

like the copy !!!

Guest's picture
Guest

Cutiepie. I wish I did do this campaign, did you do it?

Guest's picture
Guest

Fancy a beer? I do.

Guest's picture
Guest

Read about this in Campaign mag (London), it was a tie up with Wetherspoons pub chain.

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