Nexcare Bandages: Foot

Keep it in your veins.

Advertising Agency: Grey, Istanbul, Turkey
Creative Directors: Engin Kafadar, Tugbay Bilbay
Deputy Creative Director / Copywriter: Ergin Binyıldız
Art Director / Illustrator: Nezih Icoz
Published: September 2009

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Guest's picture

ok, nice art, just think its a bit overrated. and the copy is too under-rated..

premc's picture
917 pencils

like it


federo's picture
781 pencils

good communication,

HateOnDave's picture
50 pencils

The art is beautiful, but the ad doesn't tell me anything special about the brand. Why should I pick Nexcare over Band-Aid?

---'s picture
121 pencils

good art

mpared's picture
562 pencils

Another beautiful ad that will grab consumer attention but will never increase Nextcare sales ! Dave is spot on ... Nextcare at least to me is not a big brand I never heard of it before, so why i should choose it over others?? Ads besides getting our attention they must also sell products and Im afraid this one fails to do so..

Ad_Man's picture
828 pencils

Award seeking ad. Nothing more.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

nepstein's picture
197 pencils

It's not seeking very hard.

Javier Ramírez's picture
Javier Ramírez
1245 pencils

Quien querría "mantener su sangre en sus venas", sacándoselas?
Venas que se salen? Prefiero sangrar!!!

Chief Creative Director Nexus BBDO

sume_kosher's picture
2 pencils

same execution for thai ad...couple years ago.

cp's picture
354 pencils

its sort of like double entendre, like "keep it in yr blood"

lovely art.

Guest's picture

really creative...

louie_wang's picture
160 pencils

the art is very cool! the copy is bad.

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