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Sherlock

Agency: 
Published/Aired: 
December 2010
Description: 

Print advertisment created by Lowe, Italy for Newton Compton, within the category: Media.

Stories are not made of paper.
E-book Newton Compton Publishing

Advertising Agency: Lowe Pirella, Rome, Italy
Creative Director: Francesco Taddeucci
Art Director: Laura Taddeo
Copywriter: Marco Diotallevi
Illustrator: Federica Muscillo

Comments (9)

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Highest Rated

dadada's picture
dadada
Activity Score 1720

?

Everybody is creative, be yourself.

Guest's picture
Guest

Ok, paper is bad, but you don't tell me why ebook is good.

Guest's picture
Guest

very nice ad!

Dzsoi's picture
Dzsoi
Activity Score 8440

So real stories are made of ebooks. I thought they are made of flesh and bones, air, wood, earth, water, metal etc.

TiltedChairCreative's picture
TiltedChairCreative
Activity Score 513

I agree. I think a simple shift from "stories are not made of paper" to a "stories can live anywhere" kind of thought might help.

fotdot's picture
fotdot
Activity Score 673

I also like art of this one.

reasonwhy's picture
reasonwhy
Activity Score 147

Good concept & art, bad copy

Guest's picture
Guest

Good illustration, bad everything else

Guest's picture
Guest

Dave McKean style, very cool

dadada's picture
dadada
Activity Score 1720

?

Everybody is creative, be yourself.

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