Newcastle: No Bollocks, 2

Since our beer won two medals in 1927, we didn't do that much.

BBDO Canada was asked to create the next print campaign for Newcastle, a beer that is really honest.

Advertising Agency: Nolin BBDO, Canada
Creative Director: Stéphane Charier
Copywriter: Alexis Caron-Côté
Additional credits: Geneviève Clément
Published: April 2013

3 comments

Anne's picture
Anne
508 pencils

Cool.

Shawali's picture
Shawali
8407 pencils

The only ok line in the lot.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

eins-eins-null's picture
eins-eins-null
882 pencils

yes, because it's the only one with content.

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