Flip a coin, Courtesy van

August 2010

Print advertisment created by BBDO, New Zealand for New Zealand Transport Agency, within the category: Transport.

If you drink then drive you're a bloody criminal.
NZ Transport Agency and NZ Police

Advertising Agency: Clemenger BBDO, Wellington, New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Paul Nagy
Art Director: Sarah Jackson
Copywriter: Jon Pickersgill
Account Services: Linda Major, Kate Maclean
Agency Producer: Marty Collins
Model Maker: Weta Workshop
Project leader: Ian Ruxton
Photographer: Steve Unwin
Retouching: Steve Jaycock
Media: Emily Goulden

Comments (8)

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Highest Rated

Guest's picture

Yeah that its the NZ $2 coin. It has two ridges but it is one coin.

TommyO's picture
Activity Score 1866

The other one is clearer.

pierrelastname's picture
Activity Score 2869

why 2 coins? with one coin is ok, as the concept shows the two sides of one coin... not two coins... wrong!

Matt Tonkin's picture
Matt Tonkin
Activity Score 168

I am pretty sure that is just one coin. Perhaps someone from New Zealand can fill us in but I would assume that maybe their coins looks like that?

Guest's picture

Yeah that its the NZ $2 coin. It has two ridges but it is one coin.

Guest's picture

Concept is Good!

whatthefudge's picture
Activity Score 1266

I guess I've got these ads wrong – to me it seems as if the guy is riding shotgun, then it shouldn't matter if he's hammered.

Guest's picture

ROFL. You are kidding, right? This is New Zeland, mate, they drive on the wrong side.

makelogobigger's picture
Activity Score 470