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New York Fries: Fake

New York Fries: Fake
Your rating: None Average: 6.8 (39 votes)

Advertising Agency: Zig, Toronto, Canada
Executive Creative Director: Martin Beauvais
Art Director: Allan Mah
Writer: Jason Buback
Planner: Subtej Nijjar
Project Manager: Erin Wilbur
Team Leader: Leslie Hunter
Photography: Michael Graf
Retoucher: Jeremy Thompson
Studio Assistance: Julie Riley

Comments

Crisp One's picture 2033 pencils

sooo bad dude......

nice boobs though!

Prof's picture 927 pencils

Isn't that some porn chick?

Quite really.

desailly's picture 370 pencils

Isn't it more likely to be some Photoshop?

fifilo's picture 74 pencils

Funny

ZZbottom's picture 76 pencils

can't understand the used font's proper. it's any kinda interesting? or it should've needed any work more?

Wordnerd's picture 5531 pencils

it an ok campaign. Not wow but working. and i think it's very clever to have a campaign, where you can show fake boobs and stuff and say "we're natural" at the same time.

and i like the line

Dzsoi's picture 5249 pencils

My only problem is: those fake boobs attract me more than those natural fries. Well, I just have lunch... whatever.

condemac's picture 80 pencils

My only problem is; those natural fries attract me more than those fake boobs. Well, I just have masturbation... whatever.

Dzsoi's picture 5249 pencils

Then maybe they should put a suck-up lady next to every billboard. Not to explain the ad.

Disco Munky's picture 3839 pencils

The woman is pretty hot and distracts from the message.

If she looked almost freakish with her big boobs then you'd get the message more.

Over made up with a fake grin and super high heels and an super frilly dress.

Then you'll sell something.

Probably not the fries though.

Hola!

"stay low, move fast"

Doin' it for the points

zeeshangul's picture 42 pencils

Silicon Boobs Vs. Real Fries...i get the idea but what are real fries? Fries are fries and nothing complicated about it! People even think McDonald's serves potato fries where as they are not! So this question of real or fake fries is to early to be raised!

World ends where you think it does

Wordnerd's picture 5531 pencils

just read the copy ;)

gango75's picture 236 pencils

Hurrah for fake!

ccc's picture 329 pencils

Funny and sexy! lol
I found it got reblogged here:
http://9gag.com/entry/656/

David Hasselblad's picture 120 pencils

Looks like the kind of idea you half jokingly blurt out before moving on to the real work.

Weak art direction.

JGCreative's picture 58 pencils

Sorry. But I don't like it as much as the other stuff zig has been doing. I like the idea but the execution needs some more work.
nice try.

scarfinati's picture 762 pencils

funny thing is thats puma swede she is a famous pornstar for having huge great breasts that are REAL

silenciorn's picture 153 pencils

Natural fries... the damage to my arteries is the same even if they were fake fries... Are there fake fries?
Fake boobs... mhh... no, they wouldn't hurt me in any way.
Ok, I got the message: "have a good time eating the natural fries while you stare at fake boobs".

Zeus's picture 876 pencils

Nice Bimbo!!!

hcook5150's picture 223 pencils

The fries look good.

www.hkstudiosinc.com

sneakyhands's picture 1849 pencils

yes, this ad is not for the ladies of the sir mixalot persuasion (silicone parts are made for toys), but i bet it will sell some fries. i do have a problem with the copy. the headline is good, but lose the punctuation. the body copy is boring. the tag reads well but there must be a better way to slow you down between words.

Crisp One's picture 2033 pencils

the rev. sir mixalot now buddy

Goblin's picture 402 pencils

nice headline!
bodytext is not needed at all.
sex sells, truth even more!

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jszczepaniak's picture 32 pencils

The real problem with this ad is that it attempts to make some "high-minded" point about its product but capitalizes on the audience's baser instincts to garner attention to the add. Basically, they act like they have some principles and then use a sleazy, cheap trick to advertise it.

Guest commenter's picture

booooooooo

Guest's picture

Disappointed to see that the others aren't up here yet.... These ads are all over the metro lines in Toronto. There was one with mexican wrestlers and another with an old woman wearing leopard skin. Pretty good i thought !!!

Guest's picture

Its Marie-Claude Bourbonnais

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