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Published/Aired: 
November 2012
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Juijitsu doesn’t require you to be bigger or stronger than your opponent. It only requires you be better. If these people can do it, you better believe you can too.

Make a Badder Name for Yourself

Advertising Agency: McKee Wallwork Cleveland, New Mexico, USA
Creative Director: Daniel Andreani
Art Director: Dave Ortega
Copywriters: William Conner, Beckett Nodhal Guerrero
Photographer: Wes Naman
Typographer: Ashlee Powers

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whcgonzo
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I hate this ad and the people who created it are bad people.

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