Ads of the World

Ads of the World™ an All Creative World site

Nestlé: Grip

Nestlé: Grip
Your rating: None Average: 5.5 (6 votes)

Stronger kids.

Agency: Publicis Graffiti, Argentina
Art Director: Rodrigo Villarruel, Lucila Montaña
Copywriter: Juan José Pissani

16 Comments

Guest's picture

smart!

Guest's picture

Boring, dull and worthless

ivan's picture

I like it beacuse it shows the product and nothing else, still manages to be a conceptual ad. Very difficult to do and I've only seen it done successfully with a handful of products.

Guest's picture

Very Good Ivan, I agree-Message received not a word said.

whitespace's picture 2055 pencils

actually... there are two words said, if you don't consider the logo and the package label...

ivan's picture

Yes, but the ad works without them. The words are just there for the less advertising savvy consumers I guess.

whitespace's picture 2055 pencils

that's 99.9% of the population I guess.

Guest's picture

Do you really need the logo in the corner???

It isn't enough with the product in the center of the ad???

Guest's picture

i agree with you dude...no need logo in the corner, it's enough logo in product

ar's picture 66 pencils

this is cool and simple!

as for the logo, i think it's there just for art direction purposes. imagine it without a logo, kinda empty right??

:: www.empad.org :: under construction ::

romeo's picture 2 pencils

Oh no..nothing else...
my kid can do like this...
without Nestle'

Guest's picture

Art direction can be argued to death. It's a nice simple idea. Good work.

sheetalz's picture 148 pencils

thank god..!
there are some... who understands the purpose of advertising (& not only showcase of Creativity for Awards)
ad is brawny enough to solve the purpose

dylan's picture

A simple brilliant idea. Wish I'd done it.

method's picture

one thing explains everything!
great job!

Guest commenter's picture

See the Lucila's blog, the art director. In it she post this ad witout logo in the corner (and in a less resolution): http://montanaluly.blogspot.com/

Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.